Biomedical Frontiers

Biomedical Frontiers

The University of Virginia's Dasha Tyshlek reached out for help with curating a brand identity for the release of her new podcast: Biomedical Frontiers. Her team needed intuitive, reusable templates that she could easily edit.

Designed with Carolyn Wagner Inc.

Client
Dasha Tyshlek
Year
2024
Services
Branding, Social Media, Templates
Role
Freelance Jr. Graphic Designer
Design In Use

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Challenges
Challenges

How do you make a science brand that looks inspiring and innovative without making it look too science-y?

How do you make a science brand that looks inspiring and innovative without making it look too science-y?

Challenges

How do you make a science brand that looks inspiring and innovative without making it look too science-y?

Approach
Approach

Using abstract forms of the molecular structure mixed with lines symbolizing connection left a lot of room for play!

Using abstract forms of the molecular structure mixed with lines symbolizing connection left a lot of room for play!

Approach

Using abstract forms of the molecular structure mixed with lines symbolizing connection left a lot of room for play!

Professional. Inviting. Engaging.

The main goal of this brand identity was that it needed to resonate with university students and industry professionals alike. The blue to magenta gradients encourage a fresh and clean look, indicative of the podcast's groundbreaking topics.

Professional. Inviting. Engaging.

The main goal of this brand identity was that it needed to resonate with university students and industry professionals alike. The blue to magenta gradients encourage a fresh and clean look, indicative of the podcast's groundbreaking topics.

Takeaways
Takeaways

This project was a good excuse for me to practice newer skills like After Effects and older ones like giving the client what they want. There were a few small things I would have done differently, but none of it was a deal breaker. The client needs to love the result and I'm thinking they did!

This project was a good excuse for me to practice newer skills like After Effects and older ones like giving the client what they want. There were a few small things I would have done differently, but none of it was a deal breaker. The client needs to love the result and I'm thinking they did!

Takeaways

This project was a good excuse for me to practice newer skills like After Effects and older ones like giving the client what they want. There were a few small things I would have done differently, but none of it was a deal breaker. The client needs to love the result and I'm thinking they did!

**Disclaimer: I did not design the vector illustration backgrounds for any of these layouts. These are purchased web-sourced backgrounds that have been modified and tailored for client use.**

**Disclaimer: I did not design the vector illustration backgrounds for any of these layouts. These are purchased web-sourced backgrounds that have been modified and tailored for client use.**

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